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Andreas Laeufer

Executive Creative Director

“Particularly in times of data and technology, brands need to be very clear on what they stand for and why they matter. Shaping a unique and relevant brand character using creativity as my sharpest tool, is what I love.”

Andreas has worked in the areas of BRAND STRATEGY, BRAND DEVELOPMENT, BRAND DESIGN, BRAND COMMUNICATION and PACKAGING DESIGN for brands such as

MERCEDES-BENZ, HUGO BOSS, FIAT, SAMSUNG, McDONALDS, IQOS, ABOUT YOU, PORSCHE, NIVEA, BOSCH, LEVI`S, GIORGIO ARMANI, PRADA, JEAN-PAUL GAULTIER, CHRISTIAN LACROIX, STELLA MCCARTNEY, SWAROVSKI, CACHAREL, L`OREAL PARIS, PROCTER & GAMBLE, BRITISH AIRWAYS, LIBERTY LONDON, TOP SHOP LONDON, ISSEY MIYAKE, JOOP!, to name a few. “

  

„Initially Creative Director for Wolfgang Joop, then co-founder of cult publication TANK MAGAZINE and ad-agency TANK FORM in London, Andreas is considered to be one of the most influential and highly decorated designers of the last two decades."

In 2005, Andreas moved from London to Berlin, where he lives today with his wife and two children. Here he founded his own agency specializing in the development of design and communication strategies for the premium life-style industry. “

In 2009, 
this agency was merged to
LEO BURNETT-LAEUFER. 

In 2015, 
LEO BURNETT-LAEUFER was awarded 
RED DOT AGENCY of the year.

In 2016, 
it became one of the 
highest decorated design agency in the world.

In 2018,
he joined Meta Design, Germany’s leading Branding- and Design-Agency

Since 2022 he is heading the Berlin office of Roman Klis Design, specializing in brand design and communication.